Jane Zhang is the Co-CEO of ETCH Sourcing and holds a Doctorate in Sustainable Supply Chain Behaviour Strategy from the Haskayne School of Business, specializing in adoption behaviour change within supply chain management. Her efforts have shaped ETCH's rise as a leader in sustainable procurement practices. Jane has been instrumental in creating the ETCH Sustainability Database and advancing sustainable procurement methodologies through execution focused services, positively impacting various sectors, including government and large global corporations. With a focus on pragmatic sustainability strategies and impactful application, she leads ETCH's mission to create lasting value in every client organization they work with to upskill organizations and transform supply chain teams.